New Twitter: Whats New About the New Twitter?

New Twitter: Whats New About the New Twitter?


During the four short years of Twitter’s meteoric rise toward online social domination small changes were made from time to time. Adding little tidbits of usability here and slight graphical changes there, the Twitter brand empire was built a few pixels & a few lines of code at a time. The new Twitter release changes that.

The new Twitter changes announced last week and are currently rolling out to users still this week. However, these changes are a bit more dramatic including a shift in the overall usability, features and appearance of the vastly popular social network. While the changes range from simple graphical tweaks to fundamental function shifts all of the changes have the same goal at heart – keeping users on Twitter.com.
New Twitter logo

New Twitter Design

New Twitter Design image via Twitter.comThe new design is as crisp and clean as one might hope, with the critical controls intuitively placed for optimal tweeting. As a designer I’m loving the new logo and layout.

The new Twitter logo consists of a simplified text elements using the same familiar font, in simple white minus the outline, along side a clean, iconic, electric blue birdie logo mark of appropriate size & weight.

More Substantial Changes in the New Twitter

Recent statistics indicate that more than 75% of the activity for Twitter.com actually takes place outside of the site on third party sites and apps. Twitter has long been friendly with the app development community, supplying ever more flexible APIs, informative documentations & in depth developer discussion to assist in the creation and proliferation of quality Twitter based apps. However, the new Twitter release completely envelopes the app developer community, integrating many of the most popular features from third party apps in unprecedented ways.

Media Integration

New Twitter Integrated Media image via Twitter.comPhotos and videos can be quickly and easily embedded into Tweets through integrated interfaces connecting tweeters to DailyBooth, DeviantART, Etsy, Flickr, Justin.TV, Kickstarter, Kiva, Photozou, Plixi, Twitgoo, TwitPic, TwitVid, USTREAM, Vimeo, yfrog, and YouTube. No more skipping of to this site or that site to see the cute video of the puppy licking the camera lens or to survey the damage the most recent natural disaster – images and videos appear right on the page where the tweet is displayed.

Related Content Discovery

New Twitter Related content image via Twitter.com

Not only are their less ‘holes in the bucket’ to leak traffic, the new Twitter also introduces additional related content to keep users reading, sharing and posting. You can expect to see related @replies, other tweets from the same users and even maps for geotagged tweets.

Mini User Profiles

New Twitter Mini Profile image via Twitter.com

While the new features are a far cry from its super simple minimalistic origins, the new Twitter doesn’t seem to have forgotten its social roots. Expanded ‘mini profiles’ allow users to learn more about a tweets author at a glance making following, listing and messaging other users easier than ever.

New Twitter Video

New Twitter Screenshots (via TechCrunch)

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